At the beginning of this year, Sharon and I decided one of our main goals for Frill was to attend multiple 2014 bridal markets. We knew that a well-presented lookbook would be essential to our market success.
In planning our look book, we wanted to step away from the norm; to create a look book that not only showcased our bridesmaid pieces, but also showed brides how our outfits would fit into their weddings. We wanted to show brides how our dresses would pair with their other wedding details, how the fits would flatter each bridesmaid’s body style, and how each piece would bring out the “Frill” in its wearer. We wanted to inspire our brides. So we decided to have a styled shoot, specifically for our look book!
While creating amazing bridal party attire is our forte, styling photo shoots is not. So, we brought in a ton of great vendors! Through this partnership we created the perfect looks! After months of waiting, we are so excited to reveal the fruits of our labor to all of you lovely Frillers.
Our pictures were just released in the summer edition of Trendy Bride, so be sure to check them out! Here are some of the pictures that they didn’t use.
Styling, Design & Vintage Furniture: Kaitlin Holland of Simply Put Vintage
Venue: The Stockroom at 230